Yesterday morning, Instagram announced and launched IGTV, a new platform for long-form video content that can last up to an hour. Along with the announcement that the social media platform owned by Facebook had reached one billion users worldwide, Instagram announced: “our most exciting feature to date: IGTV, a new app for watching long-form, vertical… Read More
The Handmaid’s Tale on Hulu
The second season of Hulu’s hit original series, The Handmaid’s Tale, has viewers equally frustrated that too much is happening and that not enough is happening. Based on the best-selling novel by Margaret Atwood, this dark drama tells the story of June Osbourne (Elisabeth Moss), a woman being held captive in a totalitarian nation called… Read More
Foodies on Instagram
Instagram, in particular, lends itself to the culture of the local foodie. @esleatsicecream, is an example of an account that has tapped into a very specific audience–ice cream lovers. How and why did you start @esleatsicecream? Whenever I go somewhere new, I look for the ice cream. It’s the way I connect with a place.… Read More