Instagram Launches the Long-form Video Platform, IGTV

Yesterday morning, Instagram announced and launched IGTV, a new platform for long-form video content that can last up to an hour. Along with the announcement that the social media platform owned by Facebook had reached one billion users worldwide, Instagram announced: “our most exciting feature to date: IGTV, a new app for watching long-form, vertical… Read More

Foodies on Instagram

Instagram, in particular, lends itself to the culture of the local foodie. @esleatsicecream, is an example of an account that has tapped in to a very specific audience–ice cream lovers. How and why did you start @esleatsicecream?  Whenever I go somewhere new, I look for the ice cream. It’s the way I connect with a place.… Read More