Chloe inc.
Integrated talent business affairs for international advertising agencies and multi-billion dollar advertisers.
It’s tougher than ever to break through the clamour of glamour during New York Fashion Week. Every brand is producing a catwalk video and backstage interviews, and the now de rigeur 6-second Vine videos. How to stand out? Smart fashion brands are producing branded content that entertains. What better way to showcase the spirit behind a brand… Read More
A fascinating article in the Economist this week that explores the copyright issues raised by Canadian Commander Chris Hadfield’s rendition of David Bowie‘s “Space Oddity.” Commander Hadfield, recently returned to earth from his stint aboard the International Space Station, was already something of a celebrity in Canada, with an active Twitter feed and a fanbase… Read More
Music rights (like all rights) are a dicey area these days, and we often get asked about them as we delve into other digital integrated talent-related rights questions. Take this cute video For The Longest Time (The Coral Triangle Version), a riff on Billy Joel’s song, “For The Longest Time,” by four female grad students… Read More